About this item

• WHY IS IT DIFFERENT - Beet The Sun effortlessly protects your skin from UVA and UVB rays while offering seamless, hydrating sun protection suitable for any skin tone, without leaving a white cast or a greasy feel. It defends against both the sun and environmental aggressors, making it ideal for all skin types.
• HOW TO USE - Apply it generously to your face and neck as the last step in your morning skincare routine, before makeup. Reapply every two hours, especially if you're exposed to the sun for an extended period. Don't forget to use it even on cloudy days, as UV rays can still penetrate through the clouds. Pair it with our Matcha Hemp Hydrating Cleanser for a simple 2-step morning routine, or add our Oat So Simple Water Cream for an extra hydration boost.
• BROAD SPECTRUM SUNSCREEN - A lightweight chemical sunscreen that feels like your skin. Supercharged with beetroot extract for extra protection against oxidative stress, this SPF defends against sun and environmental aggressors. With its universal formula and velvety texture, Beet The Sun is our simple solution to SPF protection you'll reach for again and again.
• KRAVEBEAUTY - Established in 2017 by skincare specialist Liah Yoo, KraveBeauty aims to simplify the complex landscape of skincare. We prioritize the development of classic products that align with the skin's natural needs, embracing a "less is more" philosophy while emphasizing sustainability and resisting the pressures of rapid production and trend-centric items. Our goal is to place people and the environment at the forefront, fostering a thoughtful and deliberate attitude towards skincare.
• KIND TO SKIN AND THE PLANET - We're PETA-certified, which means we never test on animals, and all our products are vegan and free from any animal-derived ingredients. We also care deeply about the environment, so we use recyclable packaging to reduce our ecological footprint.